FG present at ReBrasil event

Manny Matamoros and Gerardo Martinez from Future Graphics Present at REBRASIL 2007

Manny Matamoros, Director of International Sales, Future Graphics, and Gerardo Martinez, Project Engineer, Future Graphics, combined forces to deliver a marketing and remanufacturing talk at ReBrasil 2007 from June 20^th to June 22^nd in Sao Paulo, Brazil. 

The inaugural expo was organized by the prominent Brazilian distributors and members of ABRECI (Brazilian Remanufacturers Association) in an effort to encourage unity and promote industry awareness of the Brazilian market.

ReBrasil boasted a strong line-up of technical workshops highlighting new technologies, as well as commercial presentations providing global industry insight and its impact on this emerging market. 

On Wednesday, June 20^th Mr. Matamoros presented ‘Global Trends and Opportunities,’ outlining the emerging trends across all sales channels, and predicting a positive future for the remanufacturing industry. On Thursday, June 21^st, he followed up with ‘Proliferation of Laser MFPs,’ describing the push for these machines to replace some inkjet installations and even to enter the traditionally copier-based enterprise channel.  The standing-room-only attendance at each of the sessions was a good indication of their popularity.

Gerardo Martinez conducted three technical workshops on the HP2600, HP3600/3800, and the Lexmark X644, giving the audience the opportunity to witness first-hand many of the powerful solutions that FG has developed as part of its Comprehensive Systems Solutions™ program.

“The participants of my workshops were very pleased to receive hands-on instructions for all these engines,” said Mr. Martinez. “I think they were even more pleased to witness the wide assortment of cost-effective, user-friendly fixtures and tools that our engineering department designed in-house.”  

According to the organizers, the show was judged a success simply by noting the record number of attendees that flooded the show room floor for the duration of the 3-day event. 

“The event was outstanding,” said Mr. Matamoros. “I believe that ABRECI did an excellent job of providing the Brazilian market a fine assortment of educational seminars that tapped into many of the technical, commercial, and legal challenges that impact our industry globally. I have been in this industry for over 18 years. I have witnessed the Brazilian market undergo a rapid move from being price-focused and concentrated on moving vast volumes, to a formal, industry-minded market with increasing efforts towards quality, consumer education, and solidifying their market share. We look forward to continuing our support of the Brazilian market, providing as much help as they need going forward in this endeavour.”