The OEM said that Law has been brought into the position to boost the firm’s market share in consumer and business consumables, improve customer service and loyalty and to raise awareness around Lexmark’s environmental programmes.
Law previously worked as Head of Business Development in the EMEA supplies team, after joining the company in 2002 as Business Manager for the then Consumer Products Division.
Since then, Lexmark said that Law has “developed a host of skills in his capacity working for both the distribution and direct mail facets of the business”.
According to Lexmark, Law’s various roles at the firm have helped him understand the industry “from the perspective of the different players within it – distributors, retailers to end-users”.
Lexmark UK Country General Manager Steve Purdy said: “Chris exemplifies what the Lexmark team stands for and the technology we have to offer consumers and businesses; a trusted and valued service.
“Chris’ expertise will drive the current retail and business-to-business sales for our UK team and further encourage new customers to look to Lexmark for all their printing requirements.”