The company says that it has “always distributed products of the leading brands in the industry” and that creating a new brand to sell its own products will help to give Ozotoner customers a better service.
The new products under the Ozotoner brand are mainly for remanufacturers of toner cartridges. The company also launched a series of new drums and chips in October, with a new toner also in the pipeline.
After listening to the customers’ needs, Ozotoner is launching a new 500grs bottle for the most demanded types of toner. “Buying directly to the manufacturers, without third parties involved, allows us to be very flexible and adapt faster our products to the recyclers needs,” said Richard Ferreira, General Manager of Ozotoner.
Luis Vicente Rodriguez, President of Ozotoner said: “Over the years, we have acquired quite a wide expertise, not only technical but also about the market and the industry in general. We have used this large expertise to get the products that better suit our customers need and given them our name, which is like saying that we guarantee the high quality of these products.
“Customers were demanding a wider range of products and making these products available faster.”
As well as the creation of a new brand, Ozotoner has also changed its logo and marketing image. Ferreira added: “With a modern and crisp logo we want to show that Ozotoner is always evolving, but it also reminds of the old logo, we don’t want to forget the 18 years of history in the industry we have behinds.”
More information on Ozotoner can be found at their website.