Father-and-son reman team celebrates 20 years

Sep 6, 2011

Remanufacturer The Cartridge Man celebrates its 20th anniversary this September and its owners continue to remain optimistic despite a drop in business of 40 percent in recent years, the Modesto Bee reports.

The Modesto, California-based store was opened by Chuck Sellers in 1991, with his son Keith Sellers joining in 1996 after a career as a radio executive. They sell to a wide variety of customers including businesses, schools and individuals, and claim can offer cartridges for 40 to 60 percent off new, retail price.

Unfortunately business has declined in recent years, owing to both their customers becoming less busy and the move towards online and electronic filing.

Keith Sellers remarked: “I’m both optimistic and worried. Optimistic because there is still a small-town, community-minded mentality as far as purchasing here. But worried because our customers just aren’t as busy.”

However they state that word-of-mouth and customer service have helped keep them afloat, claiming roughly 20 customers who have been employing their services for the past fifteen years.

Keith Sellers continued: “Everybody wants to save money now. And people absolutely love my dad.”

Juli Bloxham, owner of The Cruise Company in Modesto, commented: “I love these guys. They are available when I need them. They are a rare commodity these days. I’ve gotta give Chuck a hug every time I see him in his aloha shirt.”

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