The manufacturer and distributor has extended the production line for filling toner cartridges.
The company, which has been active “for many years” in Europe in the industry, is extending the line producing compatible toner cartridges for both copiers and MFPs, and notes that the choice was made “in order to satisfy the demands of the market that has grown steadily despite the economic crisis afflicting the European market”.
IR Italiana Riprografia also noted that this investment will allow the company to increase its “current production volumes”, to “be even faster in delivering the products to the customer”, and to “absorb without problems any production peaks that may arise as a result of the expansionist commercial policy implemented by the company in Europe”.
It added that its goal is to become “one of the leading European manufacturers of compatible toner for copiers”, because despite the “invasion of cheap products” from Asia, producing products in Europe “still makes sense if one focuses on the quality without compromises”, with IR Italiana’s strategy being to provide a compatible cartridge “of good quality guaranteed by the manufacturer to the end user in 24 hours”.
The company will also be attending Paperworld 2014 this week in Frankfurt, Germany, noting that its aims at the show are to “develop new business relations at international level and to strengthen those already established over the years”, with the company’s booth at E60.