Workers at the opening of the centre in France
The OEM spoke about its new centres in France, the USA and the UK.
Graphic Repro reported on Xerox’s briefing about three of its newest centres across the globe, situated in France, the USA and the UK. The French centre is the Impika Inkjet Innovation Centre in Aubagne, the US centre the Gil Hatch Centre for Customer Innovation in Webster, New York, and the UK centre is the Innovation Centre in Uxbridge.
The Impika Inkjet Innovation Centre is a 91,000 square foot (8,454 square metre) showroom presenting the OEM’s Impika inkjet devices, which utilise aqueous inkjet, as well as hosting the company’s “expanded” research and development and production facilities. Andrew Copley, Xerox’s President of Graphic Communications Operatoins, stated: “The centre offers an interactive and engaging setting where customers and prospects can experience inkjet technology on their terms – free to explore, learn and challenge.
“It represents a significant milestone in our inkjet strategy since acquiring Impika in 2013. Our plan to provide both aqueous and waterless inkjet technology is on track and gaining momentum. Print service providers know we are serious about inkjet.”
The US centre meanwhile is an existing base with “enhancements” recently added, which aim to create a “more personalised experience in a collaborative and innovative environment”. The centre is said to be the “largest permanent showcase of digital products and solutions” for graphics and enterprise in the world, with modern technology and techniques allowing visitors to “access a variety of resources, thought leaders and subject matter”.
Finally, the UK centre in Uxbridge again has seen “recently competed upgrades”, which “make networking and learning more effective”, with a new discovery area helping visitors “interact with experts”, whilst a new auditorium has been added in an attempt to “support more personalised experiences for visitors”.