HP Latex 360
Provider of large-format digital printing solutions announces latest addition to its wide-format portfolio.
UK-based Graphic Printing Technologies (GPT) announced that the HP Latex 300 printer series is now available as part of its range of wide-format printing solutions, stating that the series “has already proven itself as a top performer for a range of signage and printing applications” since its launch earlier this year.
The printer series, which includes the HP Latex 310, 330 and 360, is powered by third-generation, water-based HP Latex ink technology, and is designed to help customers with low-volume printing needs to “efficiently handle more outdoor and indoor printing applications with improved durability and image quality”.
Shaun Thompson, General Manager of GPT, said: “It makes a lot of sense for GPT to be a reseller for the HP Latex range. They are printers that many customers are very keen to take a close look at and we can bring many years of experience and knowledge to these demonstrations to ensure they select the best solution for their needs.”
He added: “We can add unique value to HP through our existing relationships with complementary manufacturers, such as Shiraz RIP. We are very much looking forward to some positive conversations with customers and prospects given that we can now offer a major new technology solution for their requirements.”
Meanwhile Michael Watkins, Account Manager for HP, commented: “Appointing GPT as a reseller is a positive and exciting deal for HP. They are a company with bag loads of experience in this sector and we are very confident that they will significantly enhance our presence in the market.”