Toshiba Tec Senior Vice President Carl A. Morris spoke about the paperless office and reducing waste.
Toshiba’s Eco-MFPs
European CEO reported on its interview with Morris, with the main thrust of the conversation surrounding the combination of “economy, efficiency and ecology”. The site notes that paperless offices “are inevitable”, and businesses are “looking to print service providers to shore up efficiency and compliance”.
Toshiba’s laser Eco-MFPs use erasable toner and allow for reuse of paper, and with paper still having “an important part to play in the business world”, the technology is helping businesses “gradually improve their green credentials”. Morris commented that the OEM’s Carbon Zero Scheme had already existed to offset carbon produced by “manufacturing, transportation, maintenance and consumables”, and had offset over 350,000 tonnes of CO2 since 2009.
The Eco-MFP meanwhile has helped some businesses reduce paper usage by “over 80 percent”, and Morris points out that the device has “added a new level to the environmentally-conscious use of paper by reusing it before recycling it”. Even if the paperless office is “yet to come”, he pointed out, Toshiba has “definitely taken a big step towards less paper, without having to print less”. Meanwhile, the OEM’s MPS and MDS model meanwhile allows users to look “at the big picture” and find ways to “reduce energy consumption and optimise the carbon footprint”.
Customers are asking the OEM “how they can reduce their environmental impact” not only through print optimisation, but also by analysing the “environmental aspect of their business”, with Morris stating that “the most important part is to raise awareness of eco-friendly behaviour”. He also acknowledges that “people would rather buy from an eco-friendly vendor”, particularly in the B2B sector, where many can source products “from an environmentally-conscious company”.
For the future, Morris commented that Toshiba is “focusing on vertical markets” and delivering “innovative products”, alongside continuing to “develop our core print product portfolio”. He believes that in future “environmental awareness will increase”, and will allow Toshiba to develop its eco-strategy to “combine economy, efficiency and ecology”.