The South African company has appointed Electrographics Services as its exclusive distributor in India.
Electrographics Services was established in 1990, and has a “wide network of resellers” throughout India, with new “fully-owned company offices [and] showrooms” set to be opened in partnership with CMYK Industries. The company is based in New Delhi, and CMYK Industries states that it has an “excellent reputation of outstanding customer service and high quality products”, with the deal seeing Electrographics Services “carry [CMYK’s] entire range of imaging components and other printer supplies”.
The products will become “accessible to the entire Indian aftermarket at competitive prices”, and Electrographics Services will be assisted by CMYK’s “global expertise and understating of complex and diverse markets”. CMYK Industries itself recently became Uninet’s distribution partner for the South African market.
Patrick Naude, CEO of CMYK Industries, stated: “It was important for us to find the right partner and we are delighted to have Electrographics Services as our distributor for the Indian market. Our existing customers all agree that Electrographics was the perfect choice. The Indian market is a diverse market place where trust and integrity are paramount between supplier and customer to grow a mutually beneficial relationship for the long term.”
Azeem, Electrographics Services’ Head of Sales, added: “The Indian market is full of potential and opportunity. Now we are part of the CMYK global family and we can help our industry in India grow to its rightful market share by supplying the highest quality products cheaper than anyone else, because we do not have the old thinking of our competitors who are not changing with times.
“CMYK and Electrographics recognise how to move our industry and the business forward in a new way towards success”.