Polaroid Pop is a “modern reimagining of iconic instant print cameras”.
The Star reported that the Polaroid Pop, an instant digital camera, was released at the 2017 Consumer Electronics Show (CES). The company is celebrating its 80th anniversary, and the release of the new camera was said to merge “nostalgia with modern design and functionality”, quoted Scott Hardy, President and CEO of Polaroid.
The camera comes in black with a red shutter button, and features an “integrated printer that uses Zink Zero ink printing technology”, and the colour photos are in the three by four-inch format with a border, making them 3.5 x 4.25 inch prints. Other features include a 3.97-inch touchscreen, LCD framed shots and displays the menu as well as a 20-megapixel sensor. There are three colour modes for photos, black and white, colour and sepia.
Once the camera is connected to a mobile device via Wi-Fi or Bluetooth, it becomes an instant photo printer, and an app enables filters, stickers and effects. The Polaroid Pop is expected to release toward the end of 2017.