Canon expands Professional Services

Oct 9, 2017

(Copyright: www.printingnews.com)

Canon Solutions America, subsidiary of Canon U.S.A. Inc., has announced it will be expanding its Professional Services Support through a new partnership.

Canon Solutions America, wholly owned subsidiary of Canon U.S.A. has revealed that it will be expanding its award-winning Professional Services offerings via a partnership with Keypoint Intelligence – Infotrends, a collaboration developed to strengthen both business development and expansion.

Uniting with Keypoint Intelligence – Infotrends will enable Canon Solutions America customers to take advantage of new inkjet market opportunities and will help them make informed decisions about entering the printing industry’s quickest growing sector.

This new alliance is due to Canon Solutions America’s realisation that print service providers (also known as PSPs) need a strategic business plan as well as leading technology in order to facilitate business expansion.

“We are committed to developing industry-leading resources that help ensure the success of our customers and our customers’ clients and this partnership is guaranteed to further support this goal,” said Francis A. McMahon, senior vice president, Marketing, Production Print Solutions, Canon Solutions America. “By offering services provided by InfoTrends, customers can tap into a long history of enabling successful digital printing businesses to help reduce the learning curve for sales teams and realize profitable revenues more quickly. Sales training needs will be addressed with a level of expertise that would take companies years to develop.”

Based on experience, Keypoint Intelligence – InfoTrends will deliver Canon Solutions America Production Print Solutions customers the help they need to:

  • Understand the inkjet market and technology trends
  • Provide objective research and meaningful recommendations for the PSPs business strategy
  • Deliver sales training to articulate the value proposition associated with migrating traditional offset to a digital world

Keypoint Intelligence has been at the forefront of digital business communications technology for more than 2 decades and has been advising technology and equipment vendors, print and communications service providers, and their customers about strategy, sales, operations and workflow on how to develop their businesses.

Now, via direct interaction with PSPs and their organisations, the company will collaborate on how to most effectively position business leaders’ products and services and will also help educate their sales teams.

“With color inkjet being the fastest-growing sector within the printing industry, the companies that will succeed are those that take the initiative to accelerate innovation, growth, and customer value,” said Kate Dunn, director at Keypoint Intelligence – InfoTrends. “We are proud that Canon Solutions America will be including our customer strategy services as part of their portfolio, as they have a clear vision for the future of inkjet and will drive incredible innovation for the industry by empowering their customers through educational resources. Keypoint Intelligence will provide the clarity customers need to help make every decision with confidence.”

Currently Canon Solutions America, which has cited its dedication to providing customers with unparalleled services and support, offers:

  • Application Consulting
  • Print Media Consulting
  • Document Workflow Consulting
  • Canon Workflow Consulting and Training
  • Implementation and Project Management Services
  • Remote Training and Solutions Support Services

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