Epson Singapore celebrates 35th anniversary

Nov 13, 2017

Toshimitsu Tanaka (Copyright: Philstar)

The OEM’s Singapore subsidiary has marked its 35th year in business with a celebratory event showcasing its latest products and innovations.

Philstar reported this week on the celebration of Epson Singapore’s 35th anniversary, during which the subsidiary’s Managing Director, Toshimitsu Tanaka, spoke of the company’s achievements and future plans for growth.

“Epson takes a unique approach to innovation and business, and is backed by a long history of artisanship and attention to the details. We are moving to expand our focus and deepen our efforts to serve the high growth potential markets in a range of business segments,” he said. “We aim to continue to bring innovations to our business customers that will deliver on precision and performance, and to push the boundaries of imagination and possibility.”

Epson Singapore’s decision to turn its focus to business requirements has resulted in a positive growth of “11.3 percent CAGR from FY15 to FY17 in SE Asia” and the OEM “expects this strong growth to continue.”

Tanaka also revealed that Epson “continues to hold the dominant market leadership position for projectors as the top projector brand, at 37.3% in Southeast Asia as of FY17Q1 according to Futuresource.”

The OEM is also planning to launch “new innovations” in “key areas” such as visual communications, inkjet, and robotics.

With its new Micro Piezo printhead technology, Epson hopes it can address the needs of “different office segments”, with Tanaka explaining that the company “is currently one of the leaders of the inkjet printer market with 32 percent in share in SE Asia.” Meanwhile the OEM’s recently launched Workforce Enterprise series offers “outstanding quality inkjet printing to enterprises”, simultaneously enabling companies to reduce their total cost of ownership.

The OEM is also striving, among other things, to “continue to drive the shift from analogue to digital textile printing” as well as driving innovation “in the commercial and industrial printer markets for photo graphics, signage, textile and label printing among printing providers, retail stores and the like”.

“Our vision is to create a new connected age of people, things and information with efficient, compact and precision technologies,” Tanaka concluded. “And to become an indispensable company for our customers and society in general. We plan to expand for the next 35 years and beyond.”

“With the increasing digitalization there are lots of software and digital connects but between the software the human emotion there has to be an interface and that interface is always going to be hardware — which is Epson’s strength,” said Minoru Usui, the president of the Seiko Epson Corporation. “There will always be a need to create the hardware that will bridge the space between cyberspace and humans and this is where Epson will always be a force to reckon with.”

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