InfoTrends study finds increase in mobile workers in Central and Eastern Europe

Jun 29, 2012

Findings of Market Pulse study conducted by market research firm warns printer vendors to extend printer infrastructure to remote and mobile workers.

InfoTrends conducted the study Market Pulse 2012: Central and Eastern Europe in Czech Republic, Hungary, Poland and Russia, surveying 611 IT decision makers.

The findings indicate that there is an increase in the number of remote or mobile knowledge workers in the region, leading to a shift in the way businesses are printing documents and in priorities for future document solution planning.

It was found that 56 percent of Polish respondents and 66 percent of Russian respondents claimed that the numbers of remote/mobile knowledge workers are increasing, with Czech and Polish respondents being most likely to be thinking and planning for a solution for mobile printing.

Zac Butcher, Director of InfoTrends Digital Peripherals Solutions Consulting Service explained how as the office extends to a wider range of work locations, it is becoming critical that vendors effectively extend the print infrastructure to the mobile worker, focusing on installing the software and solutions necessary to enable mobile workers to print from mobile devices. If not, vendors risk the chance of workers establishing new behaviours that do not involve printing.

The Market Pulse study is part of a series of reports spanning 19 countries in six key regions: BRIC (Brazil, Russia, India and China), Central and Eastern Europe, Latin America, Middle East and Africa, North America and Western Europe.

The series of reports surveys around 150 IT decision makers from each country about current hardware mix, future purchase plans, paper volumes, supplies usage and preferences, as well as topics such as mobile technology and the environment. The objective of the study is to assist office document technology vendors and suppliers in developing targeted go-to-market strategies.

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