Jenn Johns in one of the videos.
Company produces videos demonstrating use of edible inks for decorating cakes.
The three-part series of videos, produced by Canadian Cookies, Cupcakes and Cardio, offers tutorials to educate sugar artists on how products from edible imaging supplies distributor Icing Images can be used to decorate cakes.
Titled “Edible Printing 101”, “Edible Printing: Layout and Design”, and “Designing a Butterfly Cake”; the videos feature Jenn Johns of Cookies, Cakes and Cardio and were filmed, edited and produced by her partner, Paul Dalcanale.
Through watching the videos, viewers can learn what equipment is best for edible image printing, how to install the edible ink cartridges into edible image printers and how the icing sheets work in the printer; as well as receiving instructions on laying out pictures and designs to print on icing sheets using Adobe Photoshop and Icing Images’ online template printing feature, iiPrint, which allows artists to upload images and print them without needing to install any image printing software.
Icing Images also provides its customers with iiDesigns, an online subscription program that allows access to thousands of designs licensed for edible printing; which is also demonstrated in the videos.
The final video provides instructions on how to decorate a cake using the edible images printed on icing sheets from Icing Images.
Commenting on the videos, Johns said: “We feel Icing Images produces quality products and we have been using their edible inks and icing sheets for a number of years with successful results so we knew the viewers of our videos would get the same results.”
Debbie Coughlin, owner of Icing Images, said: “We are delighted with the videos done by Cookies, Cupcakes and Cardio. We believe they give viewers a great snapshot of how they can be successful with edible printing and edible paper art using our products.”
The three videos can be viewed here.