Epson Stylus Pro 4900 production printer
OEM aims to become “number one player” in production print with launch of more than 10 new inkjet printers over next 18 months.
Print Week reported on Epson UK’s intention to become the leading player in the commercial, signage, textile and label markets through the implementation of a new inkjet strategy; which will involve the release of more than 10 new inkjet printers by 2016.
The OEM plans to expand its portfolio of professional production printers to 33 models within 18 months by “continuing to spend approximately £1.2 million ($2 million/€1.45 million) per day”, or six percent of its annual turnover, on R&D.
All of Epson UK’s new products will feature its PrecisionCore thin-film piezo ink head technology introduced last October, with more details on the product launches expected to be available at the end of April.
Phil McMullin, UK Sales Manager, Epson UK Pro Graphics Division, said: “Our long-term desire is that we are number one player in all of the markets we have now entered. Clearly that is not going to happen tomorrow; this is a long term ambition. We believe the technology we have developed puts us in a strong position to develop that over the coming decade.”