HP Inc announces price increases

Jan 23, 2017

The OEM is increasing product prices in India which will be implemented once existing stock is sold.

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The price increase is to cater for “currency movement and commodity prices globally” reported Business Standard, and will see a three to five percent increase across the board, which will apply once the old stock is sold. A recent report by IDC showed that HP Inc grew by 18.9 percent in the second quarter of 2016 in India, which means the company is still at the top in the Indian PC market with overall shares of 28.8 percent.

There was also a 20 percent growth in the consumer market in the third quarter of 2016, with increased wide-format sales. HP Inc has also announced that it is making the “world’s first workstation called Z2 Mini available in India”, which is aimed at designers and other computer industries.

Rajiv Srivastava, Managing Director of HP Inc India, said: “HP is increasing the list price of its products in India. As a standard business practice, the company regularly reviews pricing and makes adjustments accordingly, based on a variety of factors including currency movement and commodities prices. Actual price increases will vary by product.”

Ketan Patel, Senior Director for Personal Systems at HP India, said: “Our unwavering commitment towards delivering amazing products and solutions to consumers and businesses that empower them to succeed in this digital age has helped us sustain the market leadership. Designed for the workspace of the future, [the] HP Z2 Mini Workstation is remarkably versatile and it showcases next level power by offering twice the power of a business-class mini PC, a key for designers.”

 

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